KumuluzCrowdsensing

Platform for automatic data collection and measurement through smart devices

Making use of the most recent technologies and analytics
Interact with users at the right time
Anonymized, integrated and highly secure data

Engage your (potential) customers with personalized, multi-channel communication.

KumuluzCrowdsensing is a tool for keeping your customers informed about your products and services, which will increase sales and market share. As KumuluzCrowdsensing integrates with other systems to obtain customer information and precisely monitor all campaigns, your communication with your customers will be high-level and personal, resulting in an excellent user experience and ensuring the satisfaction of your customers.

By collecting data and creating customer profiles, KumuluzCrowdsensing will help you understand their needs and requirements. By messaging and developing communication tailored to individual customers using their profiles, you will connect with your customers in a specific, non-invasive way, while building your digital presence and strengthening the power of your brand.

The platform is based on advanced technological concepts like blockchain, anonymisation algorithms, merging, data integration and much more. Thus, you can be sure that your personalized, intelligent communication with your customers will be at a completely new level.

Why should you choose KumuluzCrowdsensing?

An impressive experience in communication
Synchronized communication across all channels
Dynamic segmentation and automatization
Achieve an in-depth understanding of your customers
Increasing sales and accelerating growth
Advanced analytics and reporting
The ideal solution for designing advanced smart city solutions

KumuluzCrowdsensing is the technological heart of smart cities

The key element of smart cities is the effective integration of various ICT services and IoT devices as well as the capability to collect, process and analyze data, all of which contributes to our ability to offer services in smart city management.

Main benefits and features of KumuluzCrowdsensing

Based on APIs, microservices and “cloud-native” architecture.

Developer friendly

Developers can access selected (public) APIs. Those developing smart city and community solutions can also make use of an SDK, which makes fast, standardized development of ever new innovative solutions on the KumuluzCrowdsensing platform possible.

Collecting information

The platform enables passive collection of information through sensors as well as active collection of information from the customers themselves, e.g. through surveys on physically located tablets. Mobile phones, tablets, smart watches, IoT devices or sensors, smart traffic infrastructure, sensors in smart buildings etc. can all be sources of information.

Data processing and data security

The collected data can be processed on the individual level, in segments or crowds. The data can easily be compiled with other data to gain crucial insights and information for making business decisions and developing personalized communication. All of these processes come with a guaranteed anonymization and merging of data by compiling it from various sensors and devices, allowing it to be effectively, scalably and robustly integrated and prepared for applied use.

Blockchain technology

The platform is also based on distributed and encrypted data storage with the use of blockchain technology for storing sensitive data. It also enables the use of smart contracts in accessing and monetizing the data.

Integration with other systems made easy

With Kumuluz Crowdsensing, the data is suitably collected, integrated, filtered, stored, anonymized and treated in other ways, then exposed through APIs. The contacts of your customers may be imported or directly integrated with your existing systems and databases, like CRM or ERP data etc.

Smart cities

KumuluzCrowdsensing is the ideal resource for creating advanced solutions in smart cities and improving the quality of life for residents. A smart city must draw on actual crowd information, which is exactly what KumuluzCrowdsensing is bringing to the table. Residents and visitors can be offered wholly new services, which draw from sensing the needs of crowds, as well as improvements in infrastructure.

Developer friendly

Developers can access selected (public) APIs. Those developing smart city and community solutions can also make use of an SDK, which makes fast, standardized development of ever new innovative solutions on the KumuluzCrowdsensing platform possible.

Collecting information

The platform enables passive collection of information through sensors as well as active collection of information from the customers themselves, e.g. through surveys on physically located tablets. Mobile phones, tablets, smart watches, IoT devices or sensors, smart traffic infrastructure, sensors in smart buildings etc. can all be sources of information.

Data processing and data security

The collected data can be processed on the individual level, in segments or crowds. The data can easily be compiled with other data to gain crucial insights and information for making business decisions and developing personalized communication. All of these processes come with a guaranteed anonymization and merging of data by compiling it from various sensors and devices, allowing it to be effectively, scalably and robustly integrated and prepared for applied use.

Blockchain technology

The platform is also based on distributed and encrypted data storage with the use of blockchain technology for storing sensitive data. It also enables the use of smart contracts in accessing and monetizing the data.

Integration with other systems made easy

With Kumuluz Crowdsensing, the data is suitably collected, integrated, filtered, stored, anonymized and treated in other ways, then exposed through APIs. The contacts of your customers may be imported or directly integrated with your existing systems and databases, like CRM or ERP data etc.

Smart cities

KumuluzCrowdsensing is the ideal resource for creating advanced solutions in smart cities and improving the quality of life for residents. A smart city must draw on actual crowd information, which is exactly what KumuluzCrowdsensing is bringing to the table. Residents and visitors can be offered wholly new services, which draw from sensing the needs of crowds, as well as improvements in infrastructure.

Engage your (potential) customers

Creating the message

Choosing the segments
Sending messages in the right context. KumuluzCrowdsensing creates dynamic customer segments, which are updated in real time according to the recorded data about customer properties, their location, actions, interactions and behavior.
Choosing the channels
One platform for multi-channel communication (email, SMS, push notifications) with a simple combination and switching across channels.
Creating the message
Sending messages is fast and easy because it allows you to create messages for all channels at the same time, using templates, content editors with instant preview and quick customer segmentation functions. The user interface is very intuitive, so you will not need the help of IT or technical staff at any point.

Discover other Kumuluz Digital Building Blocks

Microservice framework - Bring your Java monoliths to the microservice framework
API service management - Manage APIs and empower your business with the API economy
Integration platform - Integrate digital solutions, IoT and back-end systems
Sophisticated UX framework with BPM integration - Rapidly develop sophisticated and responsive user experiences
Digital marketplace framework - Rapidly develop customized digital marketplaces to accelerate your business
Platform for collecting and analyzing crowd data using blockchain - A completely new depth of data about your customers
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